Amazon Prime time will start a year earlier.
Amazon Prime Video’s exclusive 15-game Thursday Night NFL package will begin with the 2022 NFL season. The NFL, Fox Sports and Amazon struck a deal in which Fox will relinquish the Thursday Night package after this season, allowing Amazon to take over a year early.
Amazon’s deal is now for 11 years and for around $11 billion. It was the biggest change to the NFL broadcast alignment, among its new contracts with Fox, CBS, NBC and ABC/ESPN that are for more than $100 billion and will extend into the 2030s.
Fox wanted out of “Thursday Night Football,” where it was paying $650 million per season for what had been a five-year agreement. Like NBC and CBS before it, it found it was hard to make money on that night. None of the networks showed interest in trying to pick up the Thursday night package during these rounds of negotiations, which made it easier for Amazon to step in.
As far as the broadcast is concerned, this will be the final year of Fox’s Joe Buck and Troy Aikman calling Thursday nights. Amazon is putting together a broadcast that is expected to have multiple style feeds, though a traditional broadcast will likely be front and center.
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